Greenville Reporter

Pitt County spent $16,016,102 on men's collegiate football teams in 2023, an increase of 10.1% over the previous year, according to the U.S. Department of Education.

This translates to roughly 26.1% of all spending for sports teams at the two universities in the county during the 2023 season.

The average sports expenses at Pitt County have grown 107.6% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$16,016,102	26.1%
2022	$14,551,138	27.9%
2021	$9,663,462	23.5%
2020	$11,992,339	24.5%
2019	$14,094,264	29.8%